Welcome to the Hubtrac Official Website!
We are pleased to embark with you on a journey defined by innovation, quality, and global excellence.
ABOUT HUBTRAC
Hubtrac is a world-class, globally integrated tire manufacturer, operating two large-scale production facilities in Thailand and Serbia. Equipped with state-of-the-art machinery and advanced manufacturing processes, we supply high-quality TBR (Truck and Bus Radial) and OTR (Off-the-Road) tire products to customers worldwide. Our international R&D team is among the best in the industry, supported by research centers located in the United States and Germany. In addition, our sales and marketing teams based in London and Hong Kong deliver fast, effective solutions to partners around the globe. Through the Hubtrac official website, you can explore our full range of products, company activities, global development initiatives, and social responsibility programs.
Hubtrac Products
Hubtrac TBR tyres are our flagship products, manufactured in our advanced factories in Serbia and Thailand to serve global markets. Engineered for high performance, durability, and safety, TBR tyres are ideal for highway transport, regional haulage, and mixed-use operations, delivering superior grip, long mileage, and reliable handling.
In addition, Hubtrac offers a wide range of OTR tyres for heavy-duty industrial and construction applications.
Hubtrac Technology
Hubtrac Technology lies at the center of our global innovation strategy, where advanced engineering, precision manufacturing, and intelligent design work together to create world-class tyre solutions. Supported by R&D centres in the United States and Germany and by smart manufacturing facilities in Thailand and Serbia, Hubtrac integrates cutting-edge materials, automated production systems, and rigorous testing standards to deliver durable, safe, and high-performance TBR and OTR tyres for customers around the world. Our global engineering expertise covers materials science, structural design, dynamic simulation, noise control, and energy efficiency, ensuring our products perform reliably across diverse road conditions, climates, and transportation needs.
HUBTRAC MEDIA
Hubtrac Media serves as the central hub for corporate information and brand content, dedicated to presenting technological achievements and industry developments in a more visual and impactful way. Here, we do more than showcase products — we share the stories behind innovation, helping global audiences better understand Hubtrac’s technical strengths and market presence.
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Hubtrac Europe stands at the forefront of a rapidly evolving market landscape, driven by a clear vision to strengthen its brand influence and create sustainable value across the region. Rooted in European heritage and guided by global ambition, Hubtrac is committed to delivering innovative, high-quality products tailored to customer needs while building an open, collaborative ecosystem for distributors. As the company moves steadily toward its 2026 strategic objectives, it continues to elevate brand recognition, enhance partner profitability, and shape a resilient Premium Economy growth model. Through unified branding, shared marketing resources, and a dedication to continuous improvement, Hubtrac Europe is forging a future defined by stability, progress, and shared success. |
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Hubtrac is deeply rooted in the European market, committed to “100% European Manufacturing, 100% European Quality.” With our advanced factory in Serbia and our sales and R&D networks in London and Hanover, we are dedicated to providing high-performance, durable, and cost-efficient Truck & Bus (TBR) and Off-the-Road (OTR) tyre solutions for operators across Europe and around the world.
Our tyre products—covering highway transport, long-haul freight, regional distribution, and heavy-duty industrial applications—are all engineered and tested to strict European standards. They deliver a balanced combination of driving safety, traction, wear resistance, and mileage, helping fleet operators achieve lower maintenance costs and higher operational efficiency.
As a tyre brand that values sustainability, transparency, and responsible supply chains, Hubtrac adheres to the standards of the Responsible Supply Chain Initiative (RSCI) and the European Tyre and Rubber Manufacturers’ Association (ETRMA). We have also established a local support and service system in Europe—from technical consulting and after-sales support to customized tyre solutions—ensuring we move forward together with our partners.
Choosing Hubtrac means choosing more than a trustworthy tyre—it means choosing a brand ecosystem built on collaboration, mutual success, and future-focused growth. Together, let’s bring “Premium-Economy” quality and value to the entire European transport industry by 2026.
For business in Europe, contact: Leon@Hubtractyre.com
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Download Hubtrac Catalog 2025
We Take Pride in Our Numbers
We Take Pride in Our Numbers
50
Years of Expericence
| 800+
Business Partners
| 6
R&D institutions Worldwide
| 9
Manufactures Worldwide
| 60+
OE programs/global partners
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NEWS
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| Sellected News of 2025 Hubtrac Tires Shines at Bologna International Tire Expo At the 2025 Autopromotec Exhibition in Bologna, Italy, Hubtrac Tires made a powerful impression with its largest booth to date and officially unveiled 10 new tread patterns designed specifically for the European market. This showcase was not only a display of technical expertise but also a milestone in Hubtrac’s strategic localization efforts, reinforcing its long-standing commitment to the philosophy: “Europe is Home.” |
| Sellected Publisher of 2025, Published by Tyres & Accessories UK magazine in October 2025 Hubtrac has introduced a comic advertisement that conveys the company’s values in a clear and visually engaging way. Dowload the PDF version of the comic book: "Hubtrac Powers the future of trade" to learn out more. |
A World Class Brand
BRAND POSITION
Hubtrac is a Premium Economy Brand.
In an increasingly uncertain global environment, Europe’s stability carries special significance for Hubtrac. As a brand rooted in Europe, we remain committed to deepening our presence here while serving customers worldwide. With strong core advantages and a dedicated team, Hubtrac is steadily advancing toward its 2026 strategic goals—fully upgrading brand development and building a Premium Economy-standard system for partnership and promotion.
Strategic Goals
• Establish Hubtrac as a recognized Premium Economy brand
• Enhance distributors’ profitability and sales efficiency
• Build an open and collaborative brand ecosystem that fosters joint growth
• Develop customer-designed products, tailor-made by Hubtrac, with continuous innovation and improved quality
Partnership Commitments For European distributors, Hubtrac will provide structured market support:
• Unified promotional materials to strengthen brand image
• Shared best practices and marketing assets across channels
• Annual “Best Marketing Material” awards recognizing innovation and excellence
Hubtrac firmly believes: brand building is the core driver of business growth in Europe. Together with our distributors, we are committed to shaping a growing Premium Economy brand that creates lasting value for customers, partners, and the market.
| The Hubtrac Movement
The Hubtrac Movement
Hubtrac is not just another tyre brand. We’re a movement— we uphold the highest standards of social responsibility, environmental stewardship, and ethical supply chain practices. Our European Manufacturing Base is a proud member of the Responsible Supply Chain Initiative (RSCI), ensuring transparency, fairness, and sustainability at every step of our production. We are also an active member of the European Tyre and Rubber Manufacturers’ Association (ETRMA), aligning ourselves with the continent’s most rigorous quality, safety, and environmental standards. These affiliations reflect our ongoing commitment to doing business the right way—for people, for the planet, and for the future of mobility. |
"7+5" Global production base layout Hubtrac is a tyre manufacturer that aims to co-create brilliance with its customers. Our production facilities are spread globally, with 7 research institutions, 9 manufacturing bases, and over 18,000 employees. We launched the premium TBR tyre brand, Hubtrac, in 2020, targeting diverse global markets. |
How To Make A HUBTRAC Tyre Hubtrac's production base, whether in Serbia or Thailand, uses the most advanced design-technology and production equipment to produce every Hubtrac brand tyre perfectly and accurately. Here, we briefly introduce how to make a Hubtrac Tire to Hubtrac distributors. |
Warranty Hubtrac is a manufacturing enterprise specializing in tire production. We do not directly engage in sales activities in most of the global market. Instead, Hubtrac has a dedicated sales team that works closely with distributors in various regions to drive the expansion and sales growth of the Hubtrac brand in local markets! |
| Enterprise Mission
Enterprise Mission
Our mission is to create lasting value by placing customers at the center of everything we do and fostering a people-oriented culture that empowers our team. We are committed to environmental protection, energy efficiency, and workplace safety, ensuring that our operations uphold the highest standards of responsibility. Through lean management, harmonious cooperation, and mutually beneficial partnerships, we strive to build a sustainable enterprise that grows together with our customers, employees, and society. |
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Home of Hubtrac Distributors
| Become A Hubtrac DistributorBring Your Dollars/EurosBecome A Hubtrac DistributorBring Your Dollars/EurosHubtrac is a manufacturing enterprise specializing in tire production. We do not directly engage in sales activities in most of the global market. Instead, Hubtrac has a dedicated sales team that works closely with distributors in various regions to drive the expansion and sales growth of the Hubtrac brand in local markets!
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| Hubtrac Brand Statement 2026Shining in EuropeHubtrac Brand Statement 2026Shining in EuropeIn 2026, with the confidence of being “European-made, European-branded,” Hubtrac will join hands with its closest channel partners to continue its journey in the European market. This is not a fleeting gathering, but a long-lasting partnership built on trust. Every distributor’s companionship makes Hubtrac’s steps more determined; Every sincere collaboration makes the brand shine even brighter. “Shining in Europe 2026” is not only Hubtrac’s brand pledge, but also the truest testament to the deep bonds with our partners. We shine not because we walk alone, but because we walk together. We excel not for a moment, but for the long run. Hubtrac will continue to drive innovation as its engine and uphold quality as its backbone, marching forward with distributors in unity and safeguarding every journey. Let the world see: Hubtrac—born in Europe, rooted in Europe, creating an irreplaceable future together with European partners. Europe is shining, our partners are shining, Hubtrac is shining. The era that belongs to all of us has already arrived. In 2026, the Hubtrac brand will shine across Europe!
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| 2025 CatalogUnderstand Hubtrac Tyres2025 CatalogUnderstand Hubtrac TyresFor more information about Hubtrac Tyres and the company developments, please view Hubtrac Catalog 2025 |
HUBTRAC ALLIANCE INTERNATIONAL LIMITED l Email：info@hubtractyre.com l Web：https://www.hubtractyre.com
| “Experience peak performance with our Premium Truck & Bus Tyre Collection. Crafted for durability and precision, our high-end tyres redefine road excellence. Choose excellence—upgrade to our Premium Selections today and embark on your journey to the future.” |
HUBTRAC GLOBAL LOCATIONS
GERMANY OFFICE Hollerithallee 22, 30419 Hannover, Germany. | SERBIA FACTORY Jevrejska 1, Zrenjanin, 23000, Republic of Serbia. | HONGKONG OFFICE Room 09, 27/F, HO KING 2-16 FA YUEN Street, HONGKONG. | THAILAND FACTORY 911/9 MOO 5, Khaokhansong, Sriracha,chonburi 20110,Thailand. |
Copyright © Hubtrac Tyres 2026 www.hubtractyre.com is the only offical website of Hubtrac Brand